Competitive Advantage

Competitive advantage can swing overnight in business today. Success in reaching your customers is dependent upon strategic alignment, realistic and ambitious metrics, and defined channels to market with targeted messages, content, campaigns, and objectives. 

The CAG Marketing team applies over 20 years of marketing expertise to your current challenges including customer segmentation and growth strategies, thought leadership and communications, and strategic planning.

Using our proven framework, we’re helping small to mid-sized B2B leaders create actionable strategies to achieve double digit growth.

CAG Marketing

From new brands, products, & services to expanding portfolios, sub-brands, and everything in between – we’ve got you covered!

What Others Are Saying

Customer Success

How well do you know your customers? In an experience economy, your audiences demand authentic communication, quality products & continuous improvement.

  • Analysis & segmentation
  • Persona development
  • Persona-specific value propositions
  • Net Promoter Score (NPS) program development & management

So, you’ve got a strategy – now what? Execution is the most critical part of a successful strategy. Doing it, doing it right, & doing it better than your competition is not exactly easy.  

Meet The Team

derek ballinger

Derek Ballinger

Derek specializes in web design, SEO and video editing. He thrives on applying the latest technology to help customers streamline their business processes.

carly snyder

Carly Snyder

With 20 years of marketing experience helping large corporations to entrepreneurs, Carly advises leaders of all shapes and sizes. She is our go-to when it comes to marketing advisory and won’t stop until you’ve met your goals – trust us!

nate crosby

Nate Crosby

Nate Crosby is the managing member of Crosby Advisory Group. CAG Marketing is one of the company’s core services when it comes to helping clients maximize and protect their wealth.

Marketing Capabilities

From strategy to execution and everything in between, we’ve been helping business leaders solve their marketing challenges for decades.

From strategy to execution and everything in between, we’ve been helping business leaders solve their marketing challenges for decades.